Blog Copywriting

Blogging is far from dead.

Breathe new life into this tired medium. I’ll show you how to get your blogging strategy back on track and fill your blog with content that gets noticed. Convert visitors into customers with a powerful blogging strategy.

Maintaining a thought-provoking, valuable and regularly updated blog is a struggle many businesses face. I know this because I struggle to stay on track with my own business blogs!

Thankfully, I’m a lot more proactive when it comes to writing blogs for other people.

As a freelance blog writer, I’m available for any blog writing challenges. Whether you want weekly blog posts about roof cladding or a monthly blog about your Fintech startup.

“Content marketing is about more than just blogging once a week. It’s about finding a way to reach your ideal customers online, answer their questions, capture their attention and convert them into customers.” Read the full blog.

Why hire a blog content writer?

Having a blog on your site is a great way to boost your search engine visibility. By refreshing the content on your site, you send out little signals to the search engine bots and let them know that your website content is updated frequently.

This is great for SEO as it means that the bots will check back in regularly. If you set up a site and leave it to stagnate, you are unlikely to enjoy any success with the search engines.

Blogging is also a great way to target long tail keywords and establish your company as a thought-leader on any given subject. However, many business owners struggle to find the time to write their blog.

This is where I come in! As a freelance blog writer, I can help you establish a strong blogging routine and create engaging and valuable content for your website.

My process: What does a freelance blog writer do?

There’s a lot of work that goes into writing that 500-word blog post. A good freelance blog writer will start with keyword research as this is the only way to know that the blog you are writing is something that your audience will want to read.

Once I have the right longtail keyword, then we can start to look at the semantically related keywords which Google and other search engines will expect to see. And finally, I craft the content. Blogs should be around 450-500 words and with a good readability score.

5 Reasons You Need a Blog on Your Website

1. Speak directly to your customers. Through a blog, you can make company announcements, seek feedback or just answer your customer’s questions.
2. It’s great for SEO. By having a regularly updated blog on your website, you will enjoy better search engine rankings.
3. Target long tail keywords. You’ll be able to target more keywords if you have a blogging strategy alongside stellar website content.
4. Earn more links. If you’re publishing incredible content, you’re more likely to attract links.
5. Take control of your story. A blog is a great way to inject some personality into your brand and tell your story.

About me

I’m a freelance writer and digital marketing specialist with extensive experience across many industries, including technology, health, digital marketing, interior design and professional services. I love getting to know new businesses and teaching owners how to bring value to their customers through digital marketing and effective copywriting.

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